Here ’s a case where film marketers being incurably Western causes a big trouble : arriver released 12 posters depicting alien monoliths appear across the earth . One of them photoshopped a building from Shanghai into a Hong Kong skyline . Oops .
Bigger oops was not thinking about the tense chronicle between Hong Kong and China , of which Shanghai is the large city . ( Full disclosure : io9identifiedthe poster as being of Shanghai when we release it . )
Hong Kong was a British dependency until 1997 , when the Handover shift its reign to China . There ’s been a honest amount of tenseness between Hong Kong and mainland China , especially in recent year . The political unrest culminate recently in the proliferation of grouping call for independence from China . And then Arrival step in good order into that debate .
The tower in the righthand corner is the distinctive Oriental Pearl Tower , a video tower in Shanghai . The rest period of the poster is of Victoria Harbour , a name that middling clearly gives it away as being in Hong Kong and not Shanghai .
Although the best response has to come from Horace Chin Wan - kan , a drawing card of the “ Hong Kong Autonomy Movement ” and who is running Hong Kong ’s Legislative Council election . Here ’s his response , as report byVariety :
The pic adaptation of the sci - fi novel Arrival , which find the Nebula Award , [ has ] decent director Denis Villeneuve and actors Amy Adams [ and ] Jeremy Renner . However , everything is ruined by this improper poster .
The consumption of “ decent ” there is an peculiarly strong burn .
Let this be a object lesson to marketers and moviemakers everywhere : sometimes your ignorance just makes you depend dumb . Sometimes it ’s a political nightmare .
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